For agency leaders
Strategic insight and client experience
to grow your business
Win more with my blend of strategic counsel, creative thinking and client and agency experience.
Proposition development & marketing
Access new areas for growth and stand out in a competitive marketplace with bespoke, client-ready offers developed and marketed in partnership with you.
Client counsel & project leadership
Complement or in-fill your agency team with a highly experienced client counsellor, or outsource the leadership of time or resource critical projects.
New business support
Win more business with me as part of your team – either as senior brains to drive the strategy and creative development, as an objective reviewer of your ideas or as a critical friend to rehearse the presentation.
I’ve learned many valuable lessons in 20 years of being involved in pitches from both sides of the table. I’ve watched pitches from management consultants, PR agencies, creative agencies and research firms. I’ve led pitches across geographies and disciplines. I can help you find the clever alchemy of strategy, creative and chemistry and win more.
Access new clients and markets in our highly competitive industry with my experience of developing propositions and talent for growth. I help you develop an entirely new proposition or positioning for your agency, or explore opportunities for expansion into complementary segments.
I’ve developed a destination marketing proposition for The Communication Group, building on existing experience in regional development agencies and introduced sustainability and public affairs capability into Cohn and Wolfe’s corporate offer to enable the business to grow from a base of B2B clients.
An insightful, original opinion is an essential part of winning business. Benefit from stand-out positioning for your agency and deeper, more valuable relationships with clients and prospects. I combine multi-channel thought leadership content with client and prospect engagement based on two decades of creating and communicating valuable insight. I worked with BT and Forum for the Future to examine how broadband improves sustainability, asked high net worth individuals ‘Wealth: What’s it to you’ for Barclays, and delivered an FT/Coca-Cola events series on how ‘Rethinking Business’ can deliver a better future.
Client & project support
Sometimes competing priorities make it impossible to realise your growth potential without additional resource. Combining agency and in-house experience, I work seamlessly with your existing client team or take on a whole project, either client-facing or white labelled behind your current team.
My experience with household names from Coca-Cola, Diageo and Sony to government departments, not-for-profits and NGOs means I am confident and capable with CEOs and senior clients and I’m used to running large, matrixed teams.